A prominent UK-based fashion magazine website recently published an insightful article on how increased travel is impacting the global fashion landscape. As members of an all-woman travel management company, the TravelManor team takes great interest in emerging trends, and we weren’t surprised to find that a new generation of business travellers have made their needs known to the extent where major fashion houses have begun to sit up and take notice.
Here are a few of the emerging 2018/9 fashion trends that are riding on the coattails of frequent business and leisure travel:
A suitcase is just a suitcase, right? Nope, not when you’re travelling up to 8 times a year for work alone. In cases like these, the case you take along becomes a vital part of your look when you take to the skies to represent your company. These days, luggage manufacturers are marketing their top-end products much in the same way as fashion houses do their new lines - with glam photos, Instagram influencers, etc. Aside from tailoring their luggage to suit a variety of tastes and styles, there are user-friendly tech updates as well - suitcases that can charge devices on the go, have trackers in case of being lost, etc.
Neck pillows, sleeping masks, and in-flight slippers are also enjoying an overhaul. Major fashion brands are placing their mark on these items and many frequent travellers (especially fashion-conscious females) are opting to buy matching sets of these essentials to tie their look together as they journey abroad.
Long-haul flights and transfers calls for comfort, but when you’re representing your company, you always have to look your best. Quite a few fashion experts postulate that the reason behind the continued success of the luxe athleisure trend is rooted in the fact that Millenials want a current, yet completely comfortable, look to match their style as they trot the globe for work and pleasure.
Fascinating, right? These are just a few of the ways in which frequent travel is making an impact on global trends. Keep an eye on the blog in coming weeks and months as we share more insight into how business travel shapes the world we live in, and how you can harness emerging technologies and trends to streamline your corporate journeys. In the meantime, feel free to get in touch with our team of expert corporate travel planners if you would like to learn more about our services and how we can assist you in tailoring work travel experiences that work for you.
